Sustainable Transportation & Mobility.

NEWROAD Consulting

Accelerating the move to a sustainable transportation system and a NetPositive future.

Shaping the future of sustainable transport.

Going further, together.

NEWROAD Consulting is a strategic planning consultancy dedicated to help accelerate the move to a sustainable transportation system and a NetPositive future.

We facilitate business and societal transitions by helping clients build, and market, a portfolio of sustainable solutions that position you as leaders in an evolving economy.

Our holistic and innovative approach helps businesses and governments design and operate with purpose.

Working collaboratively is a catalyst for sustainable change, enabling you to thrive and contribute to a better future.

NEWROAD Consulting | Driving Change: Leaving a better world for our children and generations to come.

PURPOSE-LED & VALUES DRIVEN

Meet the team

International Strategist & Visionary Diplomat

Nina Elter

Nina is the Founder and CEO of NEWROAD Consulting, bringing 20+ years of experience in transportation and technology. She’s an internationally recognised expert in infrastructure funding initiatives and a regular speaker on transport funding, safety, sustainability, and technology advancements.

Nina is a passionate and collaborative leader with a creative and agile approach, fostering understanding between diverse stakeholders, to enable sustainable policy, market and product development. She is an active contributor to technical committees & best practices and holds leadership roles with the International Road Federation.

Starting with a strong belief in the power of purpose-led and the need for sustainability considerations to be a key driver in strategy development, she has emerged into deep learnings on sustainability business management, carbon literacy and sustainability theories.

This journey has enabled her to confirm the validity of the thinking that had lingered within, and to further connect the dots between where we are and the direction we need to head.

This, combined with the deep desire to be part of the solution to enact sustainable change, encouraged her to found NEWROAD Consulting with the purpose of helping to accelerate the move to a sustainable transportation system and a NetPositive future.

Meeting present needs whilst leaving a better world for our children and generations to come.

Focusing on Strategy & Sustainability.

Our Services & Solutions

NEWROAD combines deep knowledge in transportation and technology with holistic and innovative approaches.

We help your projects and solutions to thrive by putting sustainability theories into practice.

We help public and private sector organizations design and operate sustainable transport innovations with purpose, helping to identify the interconnections and implications across the system, to ensure no one is left behind, the system is safe, efficient and green.

We help position you as leaders in an evolving mobility ecosystem by conducting research, develop strategies for product and market development, as well as business and sustainability strategies.

Business & sustainability strategy

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Market & Business development

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Corporate development

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Trend Analysis & Research

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Thought leadership & training

our expertise for your conferences & events.

Connecting stakeholders and learning from each other is immensely important and valuable – a true advantage of our connected world. Sharing observations and insights can help us recognize aspects that might have been missed.

Letting new insights build on the old, allows the emphasis to shift from one focus to another, ensuring all the important factors get their necessary share of attention.

Interacting with our partners.

References

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A CATALYST FOR SUSTAINABLE CHANGE.

COLLABORATION

It’s imperative that the race to reduce global warming and increase equality is being pursued collaboratively.

Ultimately, while sustainability policy may be set by government, effective change will be driven through the pace of industry and personal adoption. We need clever solutions and mindset shifts to enable transitions.

We work with a global network of experts, ensuring we get the right team involved to deliver the best results for you.

We stay on top of innovation, trends and policy; and are working in tandem with remarkable thought leaders and innovators to gain and share knowledge.

Our Values

SHARING LESSONS ACROSS BORDERS.

News & Releases

March 30, 2025

Smart Mobility for Net-Zero Roads: 2025 Smart Mobility Summit Taiwan

This March, our Founder and CEO, Nina Elter, was invited to Taiwan to speak at the Smart Mobility Summit 2025. The Summit gathered leaders from across sectors to explore how technology, policy, and collaboration can help shape a more sustainable future for transport.

January 30, 2025

Strengthening Global Dialogue

Under the leadership of ITF Secretary-General Dr. Young Tae Kim, the International Transport Forum (ITF)hosted its Annual Consultation with International Organizations on 27–28 January 2025. Held each year in advance of the ITF Summit in Leipzig, the meeting brought together a diverse group of global stakeholders to exchange perspectives and align priorities for the year ahead.

November 15, 2024

Podcast Series: Are You Ready to RUC?

Since its launch in 2023, NEWROAD has been a member of SPRUCE – Specialists Providing Road User Charging Expertise – a global network of independent experts committed to advancing sustainable, fair, and effective road pricing systems. Listen to the new Podcast series.

September 30, 2024

Future Roads: Innovate, Invest, Achieve Zero

Over 400 participants from more than 20 countries gathered in Plovdiv, Bulgaria, for the IRF Europe & Central Asia Regional Conference, held in collaboration with the Bulgarian National Transport Infrastructure Conference. Under the theme Future Roads: Innovate, Invest, Achieve Zero the event brought together a diverse mix of public and private sector leaders, technical experts, and innovators to explore how road infrastructure can evolve to meet the demands of a connected, sustainable future.

September 17, 2024

Green Mobility in a Warming World: Reflections from IBTTA’s Global Tolling Summit in Sevilla

At the 2024 IBTTA Global Tolling Summit in Sevilla, Nina Elter, Founder & CEO of NEWROAD Consulting, had the privilege of moderating a session on Green Mobility, bringing together key voices from the tolling and road sector to discuss the urgent need for sustainable transport solutions.

July 29, 2024

Sustainable Transportation Starts with Data: On Building Resilient, Net-Zero Roads

As part of the global conversation on sustainable transportation, NEWROAD Consulting’s Founder and CEO, Nina Elter, was recently featured in an interview published by Intertraffic Amsterdam. The article, titled “Net-Zero Roads: A Sustainable Future”, explores how infrastructure leaders are rethinking the way roads are planned, built, and operated in light of climate and social imperatives.

July 9, 2024

One Tipping Point We Need: Social Change Starts With Us

Last week Nina Elter, Founder & CEO of NEWROAD Consulting, had the honor of attending an inspiring 2.5-day Climate Reality Leadership Training in Rome, led by former Vice President Al Gore.

April 20, 2024

Advancing Safe and Sustainable Roads: Highlights from Intertraffic Amsterdam 2024

Intertraffic Amsterdam once again proved itself as an important gathering in the global transport calendar. With over 30,000 professionals in attendance, the event offered a platform for collaboration and insight at a time when the road and mobility sectors face unprecedented challenges.

February 1, 2024

Is Europe Ready for Distance-Based Tolling?

As road funding challenges grow and digital tools mature, the question of how to modernize tolling across Europe is gaining urgency. In a recent Traffic Technology Today feature, industry voices – including our Founder and CEO, Nina Elter – weighed in on whether Europe is ready to embrace distance-based tolling.

January 18, 2024

Greener, Fairer, Stronger: Setting the Agenda at ITF Paris

In January, international organizations once again convened in Paris at the invitation of the International Transport Forum (ITF) to align on some of the most pressing transport challenges of our time.

October 10, 2023

Delivering the Future: Game-Changing Trends in Road Project DeliveryIRF Global at the PIARC World Road Congress 2023

In October 2023, the XXVIIth World Road Congress was held in Prague. The Congress attracted 38 ministerial delegates, 4,000 delegates and 2,000 students from 120 countries.

September 12, 2023

International Truck Pilot Highlights the Need for a Transparent and Scalable Approach that Links Road Use and Payment

The Eastern Transportation Coalition (TETC) has released the findings of its International Mileage-Based User Fee (MBUF) Truck Pilot. Conducted from June to November 2022, the pilot brought real-world data, practical insights, and industry voices together to explore how a MBUF might work for the diverse and dynamic trucking sector.

July 5, 2023

Aloha, fair and sustainable transportation funding!

On July 5th, Hawaii became the 1st state in the US that signed a mandatory distance-based road user charge (RUC) program into law. From July 2025 all EVs are subject to a state RUC and the $50 annual state registration surcharge will be eliminated. However, until 2028 EV owners still have the choice between RUC and surcharge.

June 16, 2023

Data: The Catalyst Shaping the Future of Mobility

The Berlin Vision Summer Talk 2023, hosted by VITRONIC in Berlin, recently delved into the intriguing subject of ‘Mobility Data Treasure.’ Among the contributors, Nina Elter shared her insights at this thought-provoking event. The exponential growth of mobility data presents us with an invaluable resource, one that demands our attention and innovation. During the event, attendees were treated to inspiring presentations and engaging discussions that left a lasting impression. Read what Nina had to say on the matter.

May 17, 2023

Vision Zero for the Balkans 2023: A Call to Transform Road Safety

On May 15-16, 2023, Belgrade, Serbia became the epicenter of a landmark regional road safety conference hosted by the International Road Federation (IRF Global) and the Serbian Road Traffic Safety Agency (RTSA). The event, held as part of the 7th UN Global Road Safety week, drew participants from 30 countries and marked a pivotal moment in the Balkans’ quest to tackle the road traffic injury crisis that annually claims 6,500 lives in the region.

March 3, 2023

Save the date: Urban tolling conference 2023

Cities around the globe are coping with traffic and air quality problems by introducing City Tolling, Congestion Charging or Low Emission / Clean Air Zone schemes. In this conference, various stakeholders (city authorities, consultants, vendors, etc.) will provide their perspectives and share their experience in managing urban road traffic.

March 1, 2023

Towards climate friendly transportation

Road Charging in EU member states will move from time- to distance-based charging, following rules adopted by the European Parliament last year with the aim to further incentivise climate friendly transportation. We welcome you to read more about the impact it will likely bring in the new issue of the CiTTi magazine.

February 17, 2023

Road transport & sustainability

What a pleasure it has been providing a webinar for the UAE Distinguished Students Programme for Dubai Road & Transport Authority and the International Road Federation, sharing knowledge on ‘Transport & Sustainability’.